Cross-channel attribution for e-commerce marketing without wastage

No more inaccurate marketing data: Make optimal use of every marketing euro through shop integration and cross-channel tracking.

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Our customers

Leading e-commerce brands rely on us

Laminat Depot
Shure
Guinot
DM
Bonprix
Brack.ch
Leonardo
Yves Rocher
Laminat Depot
Shure
Guinot
DM
Bonprix
Brack.ch
Leonardo
Yves Rocher

Do you know these challenges?

You lose valuable marketing budget because you can't see the true impact of individual channels on the transaction

Your customer journey remains a mystery — you only see fragments and not an entire customer journey

Integrating customer lifetime value into your marketing campaigns is complex and time-consuming

Your marketing tools are fragmented and make holistic optimization difficult

Your strategic performance marketing partner for measurably more success

With us, you get the perfect combination of digital marketing specialists and intelligent marketing technology — for demonstrably higher performance and profitability.

Book a strategy-call

Track every euro of your marketing budget across channels

No more inaccurate performance data and lost marketing budgets. Our cross-channel attribution with direct shop integration shows you precisely which channel contributes how much to the purchase. This is how you finally put an end to inefficient marketing spending and invest your budget specifically in channels that demonstrably generate revenue.

Analyze your entire customer journey in real time

While you only see fragments of the customer journey so far, our first-party tracking system and AI-supported journey analysis give you complete transparency across every touchpoint for the first time. Understand exactly how your customers buy and optimize every step of their journey — from initial awareness to final purchase.

Optimize your customer lifetime value automatically

Manual customer analyses cost time and often provide inaccurate results. Our AI-powered BI dashboards automate your bid management and continuously optimize based on customer behavior. The result: Maximum performance with minimal effort, while your team can focus on strategic tasks.

Our case studies

E-Commerce

Shure

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+26 million

impressions

1275

registrations
Shure
E-Commerce

Esska

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+240%

turnover

+205%

sales
Esska

That's what our customers say

“hurra.com™ continues to impress us with their online know-how with very high technical software standards — also thanks to their internally developed tools. We are particularly impressed by the smooth and automated handling of our very large product data feeds, which hurra.com™ perfectly processes and controls, especially in the area of Google shopping.”
Dominik Hackenbruch
“With OwaPro™, we can evaluate all online marketing activities in even more detail. As a result, we have already gained a number of insights into the connection between advertising media, platforms and on our website, which help us to design more appealing advertising and work even more customer-centrically. The tool is simple, understandable and quick to learn — the help function and great support from hurra are additional goodies.”
Laura Sütterlin
E-commerce marketing manager
“hurra.com™ delivered a sophisticated strategy and implementation and showed expertise in all areas from SEA to mobile ads. The results were excellent. Once again, the long-standing collaboration with hurra.com™ can be described as very successful!”
Fabian Haustein
CEO, ESSKA.de GmbH
“With hurra.com, we have found a partner who provides us with professional support across channels and at the same time provides innovative solutions. We were particularly impressed by their use of AI to create synergies and drive our projects forward. The long-standing collaboration shows that we can always rely on hurra.com — reliable, solution-oriented and future-oriented.”
Alexandra Ullrich
Content Manager @ LaminatDEPOT

Frequently asked questions

How does your technology differ from standard analytics tools such as Google Analytics?

Unlike standard tools, our technology offers:

  • Not a rigid solution, but individually adaptable to your specific use cases
  • Direct technical support instead of an impersonal support system
  • Cross-publisher tracking without publisher dependency
  • 100% data quality through automated API integration
  • First-party data focus for maximum data security
  • Full GDPR compliance
  • Your own tag manager with individual parameters
How does the collaboration actually work?

Right from the start, you will receive a permanent senior-level contact person who will guide you through the entire project. We are starting with a 3-month trial period in which we:

  1. Conduct a comprehensive analysis of your current performance
  2. Identify specific optimization potential
  3. Implement initial measures and deliver measurable results

After the test phase, we develop a long-term strategic plan together.

What makes you different from other performance marketing agencies?

Three core aspects make us unique:

  1. Senior expertise: Only experienced experts — no juniors
  2. Proprietary technology: Our marketing intelligence platform was developed specifically for e-commerce requirements
  3. Holistic approach: We are not a channel specialist, but your strategic partner for the entire customer journey
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Ready for marketing that delivers results? ->
The first step to better performance is talking to each other. Book a non-binding strategy discussion with one of our senior experts.
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