Generate highly qualified leads without compliance risks

Rely on the combination of certified first-party tracking and AI-powered lead scoring — for maximum performance with 100% GDPR compliance.

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Our customers

Leading brands rely on us

DEKRA
WGV
Liqid
Creditplus
Consorsbank
norisbank
DEKRA
WGV
Liqid
Creditplus
Consorsbank
norisbank

Do you know these challenges?

Your marketing tools may be jeopardizing compliance

Too many unqualified leads waste budget & resources

The customer journey is difficult to understand

Data protection requirements slow down your performance marketing

Why Hurra is the right partner for financial service providers

In the financial and insurance industries, conventional marketing tools often jeopardize compliance and make legally secure lead generation difficult. Our certified first-party tracking tool was developed specifically for the strict requirements of financial service providers. It replaces insecure standard tools with a fully GDPR-compliant solution that gives you maximum performance.

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Secure GDPR-compliant lead generation — without compromises

In the financial and insurance industries, conventional marketing tools often jeopardize compliance and make legally secure lead generation difficult. Our certified first-party tracking tool was developed specifically for the strict requirements of financial service providers. It replaces insecure standard tools with a fully GDPR-compliant solution that guarantees you maximum performance with 100% legal security.

Improve the quality of your leads with AI-powered scoring

Too many unqualified leads are straining your sales team and wasting valuable resources. With our AI-based lead scoring, we analyze signals in real time to precisely assess the probability of closing each lead. This allows you to focus on the most promising opportunities and demonstrably increase your conversion rate — while saving your sales team valuable time.

Automate your marketing with full process control

Manually managing marketing processes is not only time-consuming, but also poses significant compliance risks in the financial sector. Our compliance-tested marketing operations platform automates your processes end-to-end and gives you full control over every aspect. In conjunction with the expertise of our digital marketing specialists, you can maximize the efficiency of your marketing — while minimizing compliance risk.

Minimize customer churn through preventive analytics

Traditional customer feedback often comes too late to effectively prevent churn. Our AI-powered churn analysis detects churn risks in real time and enables you to act proactively. By combining behavioral data and personalized retention strategies, you will sustainably strengthen customer loyalty and secure long-term customer relationships. The result: A stable customer base that enables continuous growth.

Our case studies

Finance & Insurance

Creditplus

Read the case study

+10%

conversion volume

-30%

CPS
Creditplus

That's what our customers say

“With Hurra™, we have found a professional performance agency for our Google Ads marketing. We appreciate the trustful cooperation and reliability of our contacts — even with short-term requirements. Despite our complex product portfolio and heterogeneous target group model, we were able to significantly improve the performance of our campaigns through extensive restructuring measures. Particularly noteworthy is the competent and transparent consulting services regarding, among other things, new ideas, potential and innovations in the Google Ads universe. With Hurra™, we are striving for long-term cooperation.”
Gökhan Balci
Online Marketing Team Leader
“We have been working successfully with Hurra Communications GmbH in the area of search ads for several years now. This enables us to draw on competent contacts at any time who advise us on the subject areas of Google Ads and Bing and who are also actively involved in the implementation. As a result, we always feel that we have been well looked after when managing our ads and are therefore very pleased to be able to continue this cooperation in the future.”
Torsten Widmann
Department Director
“Using our own first-party data for more efficient bidding has enabled us to optimize specifically for our most valuable customers.”
Silke Maaß
Head of Marketing

Frequently asked questions

How flexible are your contract terms?

We offer an initial test phase of 3 months. The regular cooperation will then run for 12 months. All contracts include clearly defined performance KPIs and success metrics.

How do you ensure GDPR compliance in your marketing processes?

Our first-party tracking technology was developed specifically for the high compliance requirements of the financial and insurance industries. We rely on server-side tracking and completely dispense with third-party cookies and offer complete documentation of all data flows and processing processes.

How does your technology differ from standard marketing tools?

Unlike standard tools, our marketing intelligence platform was developed specifically for regulated industries. It combines first-party tracking, AI-supported lead scoring and automated compliance checks in one platform. Integration with existing CRM and banking systems is carried out via certified interfaces.

What experience do you have in the financial sector?

We have been serving leading financial service providers and insurance companies for over 20 years. Our experts know the specific requirements of the industry and the relevant regulations. On request, we are happy to share references in a personal conversation.

How do you ensure the quality of the generated leads?

Our AI-powered lead scoring analyses various signals to assess the quality and probability of closing each lead in real time. The system continuously learns from actual financial statements and automatically optimizes the evaluation criteria.

How do you measure and document the ROI?

You get access to individually configurable dashboards with real-time KPIs. Our attribution takes into account the entire customer journey, including offline touchpoints. Monthly performance reports document all relevant metrics and optimization measures.

How do you support us with technical changes or new regulations?

Our tech team continuously monitors relevant regulatory changes and technical updates. Necessary adjustments are proactively communicated and implemented as required. You don't have to worry about anything — we ensure consistent, compliance-compliant performance.

What makes you different from other performance marketing agencies?

Three core aspects: First, our special expertise for regulated industries, secondly, our specially developed, GDPR-compliant technology, and thirdly, our senior-only support model. We are not a generic service provider, but your strategic partner for compliance-secure performance marketing.

What does the specific collaboration look like?

You will receive a permanent senior contact person who will support you throughout the entire collaboration. All project employees are experienced experts - we deliberately do not use juniors. In regular status meetings, we jointly analyze performance KPIs and optimize strategies.

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